The pool at The Lucille Palm Springs with the San Jacinto Mountains in the background

Lucille Palm Springs is ready for its closeup after undergoing a recent re-imagination in Spanish Revival style.

Formerly known as The Andalusian Court, Lucille Palm Springs’ new name is a nod to one of its most famous guests, actress and comedienne Lucille Ball and her husband, actor and bandleader Desi Arnaz, who were regulars at the property.

Originally built in 1921, this boutique hotel has long been a place where people go to escape with its lush and tranquil surroundings, and Manager Alfredo Izaguirre has committed to making Lucille Palm Springs “the place to stay when one visits Palm Springs for relaxation.”

A new vision for a historic property

The open fireplace with candles in it inside the living room area of a villa at The Lucille Palm Springs

You won’t want to leave your cozy bungalow at The Lucille. Photo courtesy of The Lucille Palm Springs

Ownership of the property changed hands in June 2023 and renovations on the hotel’s bungalow suites and rooms began in the summer.  All accommodations now feature luxurious king-sized pillow-top Stearns & Foster or Sealy Posturepedic mattresses, Frette linens, Samsung 43″ Frame Art televisions, Nespresso coffee machines and pods, and custom lavender-scented toiletries from local spa Grounded Bodyworks. The one-bedroom and two-bedroom bungalows also have impressive kitchenettes that are stocked with all of the essentials for a home cooked meal.

Each space at the property has a unique and distinctive look with unparalleled privacy. At the same time, the original charm of this historic hotel has been maintained, including such beloved features as the private outdoor jacuzzi tubs. 

“To those who have stayed with us before and to new guests, be prepared for a beautifully updated and extremely well-curated luxurious experience,” Alfredo said.

Guest-approved amenities

The outside of the lobby at The Lucille Palm Springs with colorful tile and windows

The Lucille Palm Springs has beautiful tile work throughout the property. Photo courtesy of The Lucille Palm Springs

Lucille Palm Springs’ well-appointed bungalows and rooms come with complimentary beverages and poolside breakfast, including cappuccinos, lattes, and locally-made pastries. The staff is ready at all times to answer any questions about Pam Springs or guide guests to the best hiking trails, shopping, art walks, and restaurants. 

“We offer a higher level of personalized customer service,” Alfredo said. “We want our guests to feel like they are with friends or family members.”

A private patio with outdoor tub surrounded by greenery at the Lucille boutique hotel in Palm Springs, California

Bungalows come with private patios and outdoor tubs. Photo courtesy of The Lucille Palm Springs

The huge sparkling pool in the back of Limón Palm Springs boutique hotel in Palm Springs, California

Limón Palm Springs is as fresh and effervescent as its name suggests.

Built in 1956, this mid-century modern property makes a statement, with cheerful pops of yellow everywhere, from the doors to the kitchen backsplash. The colorful wallpaper, eclectic art, and patterned tile and rugs add to the vibrant feel. It’s very Palm Springs, but there’s also an international touch.

The front entrance to Limón Palm Springs

Courtesy of Limón Palm Springs

“Picture white Vespas in front, a little bit of Italian flair,” co-owner Amy Brinkman said. “That’s what we went for with this structure. It’s a little more elevated, more luxurious, and more private.”

When Amy and her husband, Tim Brinkman, first heard about the property, they weren’t in the market to buy anything — they own the LIT Property Group, and were working on other hospitality projects. That changed once they saw it in person. “We were blown away by the glass and steel architecture,” Tim said. “We saw the amazing bones and what we could do with it all. We were on the same page, right off the bat, and what actually transpired even exceeded our expectations.”

The kitchen at Limón Palm Springs

Courtesy of Limón Palm Springs

Limón has six large guest suites with private patios, the interior design by local firm H3K. There are two different ways to stay here: guests can reserve individual rooms, or the entire property can be rented out by one group, accommodating up to 14 people. Limón works well for bachelorette parties, family reunions, and retreats because there’s space for everyone to spread out, especially outside, where there’s a sparkling pool, spa, barbecue area, fire pits, a television, and outstanding mountain views.

A colorfull bedroom

Courtesy of Limón Palm Springs

With a buyout, guests are welcomed with champagne and charcuterie, and can arrange to have private chefs cook meals in the state-of-the-art gourmet kitchen and bartenders come over for a private happy hour. “If you want it, you ask us and we’ll do it,” Amy said.

Visitors to Limón not only appreciate the style and design, but also the care Amy and Tim put into ensuring that the amenities are top notch and guests have everything they need for a relaxing stay. 

“It feels like the coolest spot in Palm Springs,” Tim said.

The communal area at Limón Palm Springs

Courtesy of Limón Palm Springs

Being an innkeeper at one of Palm Springs’ most beloved hotels is a great way to make a living. La Maison’s Richard Slosky recently appeared on the So Cal Restaurant Show to talk about why he opened the hotel with his wife, Cornelia Schuster, and what it’s like to welcome guests from around the world to Palm Springs.

The spirit of optimism is alive and well in Palm Springs. 

“While the sunshine, heated pools, and stellar attractions make the city a destination for people looking for relaxation and adventure alike, the pandemic has changed Palm Springs’ visitor profile considerably,” Michael Green, chair of the Desert Gay Tourism Guild and Palm Springs Preferred Small Hotels, said. “Visitors from Europe are not coming as frequently as in previous years, and Canadians, who typically help boost the Coachella Valley’s economy, didn’t start returning until November.”

That said, the number of visitors overall exceed those of pre-covid days, and since June 2020, the vast majority of travelers have been domestic. Let’s dive into the reasons why.

Beautiful flowers in bloom. Photo credit: Kathy Condon

Feeling Safe on the Road

With the pandemic ongoing, many people feel safer planning a road trip with their family instead of getting on an airplane or cruise ship. San Diego, Los Angeles, Las Vegas and Phoenix are no more than a 3.5-hour road trip away from Palm Springs, and even people from the San Francisco Bay Area can drive here within a day. For those in the northwest, they can turn Palm Springs into a road trip destination, making leisurely stops to see sights along the way. Road trippers not only pack their comfort items, but pets are welcome in Palm Springs, so Fifi and Brutus can come along for the ride, too.

Art at the Palm Springs International Airport. Photo credit: Kathy Condon

Direct Flights to Palm Springs

For travelers who do choose to fly, the Palm Springs International Airport is easy to navigate, just five minutes from downtown Palm Springs, and welcomes direct flights from many U.S. cities. Major airlines are always adding direct routes to Palm Springs, and new carriers are building the city into their business plans. According to Daniel Meier, Palm Springs International Airport’s deputy director of aviation, marketing, and air service, arrivals are up nearly 25 percent at the airport. 

Professional Mobility

When people first couldn’t go into the office to work, they came up with innovative ways to get their jobs done. Zoom allowed them to connect with colleagues and customers from anywhere with WiFi, and Palm Springs became a choice workcation destination. “With the ability to work remotely, we noticed a trend that people were taking advantage of the opportunity to stay longer,” Joyce Kiehl, director of communications for Visit Greater Palm Springs, said.

A Change of Residence

Palm Springs was one of the epicenters of the 2021 summer real estate boom, as harsh northeastern winters and being stuck inside brought to mind visions of sitting under a palm tree near the pool, conducting business meetings on Zoom. Robert Hunt, manager of Alcazar Palm Springs, said he has noticed that “many of our guests are staying here while looking for property.” Bob Deck, an agent with Town Real Estate, has found that people interested in buying homes in Palm Springs are “tired of the traffic in the bigger cities. They are looking for ways to take their commute time and turn it into family time.” 

A couple explores Palm Springs by bike. Photo credit: Visit Palm Springs

What Does the Data Show?

Things are looking up in Palm Springs, with hoteliers and retailers seeing a 23 to 25 percent increase in business in November, compared to the same month a year earlier. Jeff Witthuhn, owner of downtown gift shop Peepa’s, said he’s seeing “many more customers are coming from the East Coast,” while Kim Galland, owner of the women’s accessory store Kimbals, attributes her growth to previous customers who are delighted to be out in the world shopping.

In October, the city reported that transit occupancy tax collection increased almost 45 percent over 2020. Randy Garner, marketing manager for the Palm Springs Board of Tourism, noted that most events and conferences were canceled in the fall and winter of 2020, and the recent success of the 2021 Palm Springs Festival of Lights Parade illustrates people are ready to get out there and enjoy the many aspects of our welcoming community, including new public art and restaurants.

Inside Gigi’s Restaurant. Photo credit: Kathy Condon

Thriving is a word that best describes Palm Springs. Remodeling of stores, the upgrading and restoration of our hotels, and additional direct flights are making our ever-changing desert community a destination that encourages visitors to come back again and again. What are you waiting for? Make a reservation through Palm Springs Preferred Small Hotels to see this fabulous city for yourself.

The striped front wall of The Velvet Rope hotel in Palm Springs, California

A new lap of luxury, elegance, and vintage charm has emerged in the heart of Palm Springs. 

Introducing The Velvet Rope, the latest addition to the city’s illustrious landscape of boutique hotels, uniquely designed for the modern, sophisticated traveler. But this isn’t just any boutique hotel – it’s an experience and a journey back in time, encapsulating the golden age of Hollywood glamour, reimagined with a contemporary, luxurious twist.

The Velvet Rope, poised unassumingly at 120 W. Veredasur in the tranquil Old Las Palmas neighborhood, is an embodiment of Herbert W. Burns’ mid-century genius, now infused with the design sophistication of local designer and owner David Rios. It’s reminiscent of his celebrated design work at the acclaimed Trixie Motel, drag superstar Trixie Mattel’s latest venture featured on HBO’s Trixie Motel.

A photo of David Rios in a floral shirt and Gregory Douglass in a black shirt

David Rios, left, and Gregory Douglass. Photo courtesy of Gregory Douglass

The Velvet Rope is the embodiment of Old Hollywood

While the Trixie Motel feels more like a paradise in pink, Rios’ aesthetic aims more on the darker side, adorning blacks and midnight green up against lighter colors that embody that Old Hollywood era. “I wanted to showcase Burns’ classic architecture and honor the contemporary visionary he was,” Rios said. “Right down to the level of detail in the recessed ironing boards, Burns was very much ahead of his time.”

With its roots deeply embedded in the golden age of cinema, each of The Velvet Rope’s nine unique suites is a narrative, telling tales of an age where walking, breathing Old Hollywood icons of style and elegance escaped to Palm Springs to live their best lives. 

“The location is key because many Hollywood celebrities gravitated to the Palm Springs Las Palmas neighborhood back then,” Rios said. “It encapsulates the way they used to live out here. Everyone talks about the epic parties that happened back then, and The Velvet Rope will offer nine different bespoke opportunities to experience what it was like to live like some of these icons really lived.”

9 suites with their own personalities

With each room honoring different iconic people and events from that era, the discovery is in the details. A blend of original and recreations, every custom design, vintage piece, and luxurious fabric tells a story of its own. And if that’s not enough, each room has an exclusive scent to heighten the experience.

Inside a bathroom with pink painted walls and a gold sink and a photo of Elizabeth Taylor in a black frame

Elizabeth Taylor is the star of this glam bathroom. Photo by Gregory Douglass

The Presidential Estate ushers you into unapologetic opulence; the Honeymoon Suite is where the rebellious spirit of Elvis flirts with timeless elegance; the Ricardo Suite immerses you in an exciting blend of comedy and charm, honoring the timeless allure of I Love Lucy. Other suites pay homage to the Rat Pack era, Studio 54, Liberace, Elizabeth Taylor, Jean Harlow, and even the Playboy bunnies.

An external white door with the I Love Lucy heart icon on it

The Ricardo Suite is made for fans of “I Love Lucy.” Photo by Gregory Douglass

Bar Valerie evokes the golden era of entertainment

Bar Valerie, The Velvet Rope’s premiere lounge, is inspired by the iconic song “Valerie” by Amy Winehouse, one of Rios’ favorite artists. It offers a mix of social, musical, culinary, and libation specialties. With nightly live music and an array of craft cocktails, this intimate bar has an eclectic and vibrant speakeasy-type feel. 

“I want this to offer everything from high tea to a luxury piano bar experience that echoes that golden era of entertainment,” Rios said.

The Velvet Rope also welcomes wedding parties and private events of all kinds. The San Jacinto Mountains serve as the perfect backdrop for intimate ceremonies on the property’s private lawn as well.

The Velvet Rope is a testament to the transcendental appeal of Palm Springs’ cultural and architectural heritage. It also underscores the enduring appeal of staying at independently-owned boutique hotels – each a unique tapestry of personalized experiences, architectural wonder, and intimate luxury. As each suite at The Velvet Rope opens its doors this December, the hotel will provide an exclusive experience to Palm Springs like never before, intertwining the city’s iconic past with an exciting, inclusive present.

Contact information for The Velvet Rope and Bar Valerie:

Email: contact@thevelvetropeps.com

Phone: 714-345-7610

A white comforter on a black bed frame under a black and white artwork at The Jazz Hotel Palm Springs

Jazz Hotel Palm Springs stands out with its sleek design and chic decor.

Owner Annick Laberge has filled this mid-century modern property, formerly known as The Cheetah Hotel, with black and white furniture and original artwork, as well as surprise pops of color. While people might think the dog-friendly hotel’s new name is a nod to the musical genre, it was actually inspired by someone close to Annick.

“Jazz is my white Pomeranian dog,” Annick said. “He’s all white with black eyes and a black nose, and the whole hotel is white with a little bit of black. I like the name too because it’s easy so people don’t forget it.”

A gilded mirror leans against a white wall next to a small table in a room at Jazz Hotel in Palm Springs, California

A gilded mirror stands out in a clean and sleek Jazz Hotel Palm Springs room. Photo courtesy of Jazz Hotel Palm Springs

Annick has spent the last decade working with her father in real estate, managing apartments and investing in buildings in Canada. She fell in love with Palm Springs during visits to Southern California, and found that “there’s something about the desert that speaks to me personally.” When the opportunity came to purchase the Cheetah Hotel in the spring of 2023, Annick was drawn to its “good bones and good location,” and was excited to “put my stamp on it and do a redesign and rebrand with my sister.”

Guests often comment on how much they enjoy the hotel’s spot on a cul-de-sac, where you can’t hear the traffic and can get a good night’s sleep.

“It’s laid-back and quiet, and some people say it’s off the beaten path and a hidden gem,” Annick said. “We’re aiming to be a nice place for people to come to that’s close to downtown Palm Springs, so if they want more action they can go to the restaurants and parties just five minutes away.”

The pool at Jazz Hotel surrounded by fringed umbrellas and lounge chairs with a white ring float in the water and palms and San Jacinto Mountains in the background

The pool at Jazz Hotel is a centerpiece of the property. Photo courtesy of Jazz Hotel Palm Springs

Tracy Turco is painting the town red … and orange, yellow, blue, green, and purple.

The colorful owner of The Art Hotel, The Tiki Hotel, and The Cheetah Hotel, Tracy is also a designer, artist, and entrepreneur. Along with her husband, real estate developer Jerry Turco, Tracy has spent the last few years leaving her mark on Palm Springs’ hotel scene, transforming old properties and bringing them back to life.

“I do the soup to nuts,” Tracy says, and it’s true — she selects all of the decor, furnishings, flooring, and paint at their hotels, and has created designs for wallpaper, bedding, clocks, and stools. Tracy is known for embracing bright colors and pattern play, and takes inspiration from all things Palm Springs.

The Tiki Hotel at twilight. Photo courtesy of Tracy Turco

“What I love most about Palm Springs is nature’s beauty,” Tracy says. “I love the sunsets, love the mountains with the palm trees, and all of the fruited trees. You can pick grapefruit and figs from your backyard, and while walking and taking hikes, you see all of these gorgeous flowers in full bloom all year round. The beautiful bougainvillea makes it like you’re living in technicolor. It’s just magical.”

Before heading out west, Tracy lived in New York, where she studied at the New York School of Interior Design; launched the brands SalonTea, Tea&Co., and Tracy Stern Shoes; and wrote two books, Tea For You and Tea Party. Tracy has always been a tea connoisseur, and enjoyed creating tea blends and opening tea rooms in Manhattan, Paris, and Dubai. Her SalonTea outlet in New York was at the City Club Hotel, and this gave Tracy a behind-the-scenes look at what it’s like to operate a boutique hotel. 

“I always wanted to run a bed and breakfast as a little girl,” she says. “That’s why I started my tea parties — to give someone a beautiful experience.”

A peek inside The Cheetah Hotel. Photo courtesy of Tracy Turco

Tracy first fell in love with Palm Springs during visits from New York, when she would fly in and spend the night at a hotel before driving to her geodesic dome in Joshua Tree. Tracy and Jerry spent more time here together on their honeymoon, and he liked it so much that they decided to start a business in the city. 

“Everyone here is so inviting and friendly, and I love the support of our community,” Tracy says. “The community has been nothing but gracious to all of our ventures and endeavors.”

When Tracy isn’t busy at one of their properties, she’s at home conducting research, trademarking her logos and designs, and selling her designs on Society6. The Turcos have purchased an old apartment complex that they are turning into an Art Deco-themed hotel, and they are hard at work developing their passion project: the Modernism Museum. The museum will offer guests an interactive and immersive experience, showcasing collections of mid-century modern kitsch, art, and memorabilia, along with a bowling alley, roller rink, and pizza place.

The Art Hotel’s pool. Photo courtesy of Tracy Turco

Tracy has also started an entrepreneurial group for women, where members can share tips and tricks and offer support for one another as they start or grow their businesses. 

“It’s important to share and give back,” Tracy says. “There’s a lot of fear, and people don’t know how to get from the concept to fruition.” 

Every day at work is different for Tracy, but one thing is constant: she brings her 8-month-old daughter with her to their hotels, where she watches as her mom hangs drapes and picks out paint colors. 

“I hope she sees what I do and grows up to be creative and an entrepreneur,” Tracy says.

Tracy Turco having fun at the Tiki Hotel. Photo credit: Catherine Garcia

Growing up in Los Angeles, Denise Adams grew up vacationing in Palm Springs. She loved those visits to the desert, and when she sold her greeting card business and the opportunity came up to purchase an older hotel for sale on North Palm Canyon Drive, she jumped on it.

The Palm Springs Hotel opened in November 2014, with Denise entering a partnership with friends and family to own and operate the hotel. She followed her instincts when it came to decorating and designing the property, adding a bit of an industrial slant to a hotel that is primarily mid-century.

“It’s clean and simple, but elegant,” she said.

The hotel’s 15 rooms are situated around the pool, have bold furnishings, and are named after some of Palm Springs’ most famous celebrity guests — Elvis, Frank Sinatra (“I like men in suits, with a tie or tux,” Denise said). Making guests happy is the top priority, and Denise said she is so excited when guests walk in and their expectations are exceeded.

“It’s a boutique experience,” Denise said. “To us, guests are royalty. We do whatever we can to make a guest happy, and they feel the love and give it back to us. Our guests mean everything to us.”

A mid-century modern couch in front of a large window in the Rat Pack room at Orbit In Palm Springs

The Orbit In embraces its mid-century modern roots, wowing guests with its retro furnishings, lively pool area, and — of course — those irresistible Orbitinis, served every night during happy hour.

During their second stay at the Orbit In, husband and wife Kevin Miller and Jinny Park had the place all to themselves, and as they sat outside, looking up at the sky, they started talking about their dream of selling everything in order to buy and run the hotel.

Orbit In owners, Kevin Miller and Jinny Park

“Right then, a huge shooting star went across, and we made a wish,” Kevin said. “Three years later, we bought it. We are guests who ended up buying the hotel, and we try to run it from a guest perspective.”

The Orbit In is a mid-century modern hotel built in 1957, purchased by Kevin and Jinny in October 2007. Guests spend their days gathering around the Boomerang Bar, beating the heat in the pool and under the misters, enjoying Orbitinis during happy hour, and taking advantage of cruisers they can take around the neighborhood.

“It kind of feels like a hotel, but it also feels like you’re coming to someone’s house,” Kevin said. “It splits the difference there. We see a lot of repeat guests, and that’s just terrific.”

Although he is always improving the hotel, Kevin listens to his guests who like the retro vibe and want things to stay exactly the way they are.

“They always say, ‘Don’t change anything,'” he said. “They love it the way it is. They really like the staff. Everyone is personable and knows them by name, and they feel at home here.”